Wednesday, July 21, 2010

How Canon is Changing Photography With New Wireless Transfer Units

Canon recently announced that they are releasing three new wireless file transmitters (WFT) that will give professional photographers added ability to streamline their workflow process by helping to upload and share their work around the world within seconds of snapping a photo. These new wireless transfer units make it easy for photographers to connect to Wi-Fi or LAN networks with a simple touch of a button. Photographers are ecstatic with this new leap in technology that will allow photographers the world over to speed up the process of downloading their photos, transferring files, and so much more. The first three new WTF models are set to accompany the top three professional digital SLR camera models that Canon offers: The WFF-E2 II A for the 1D Mark IV, the WFT-E4 IIA for the 5D Mark II, and the WFT-EF A for the 7D.

All of these first WFT models gives photographers the unique ability to fire 10 different cameras at the same time with the included Camera Linking feature. While most professionals do not have 10 of these high end DSLRs sitting around, many of them have two, and the possibilities with just two are amazing. Think about it: A wedding kiss lasts just a few short seconds, and a single photographer can't possibly attain multiple angles, distances, or even apertures in that tiny span of time. However, with the WFT Camera Linking feature they can easily set up two cameras in completely different areas and capture unique shots as never possible before - at least when shooting alone.

These units also integrate with Bluetooth GPS or hard wired GPS devices to allow photojournalists or even wildlife photographers to geotag their images. Event photographers will be able to instantly send their shots to storage or print, or even have a live feed of their images up on a projection screen at the event. The possibilities are endless!

"The high-tech world of digital photography has presented professional photographers with new methods for image capture and delivery, streamlining workflows and providing digital delivery from across a room, or across the world. The level of connection and control offered by our new WFT units along with their enhanced ease-of-use will change the methods and speed by which professionals deliver images and conduct business," said Yuichi Ishizuka, senior vice president and general manager, Consumer Imaging Group, Canon U.S.A.

Just some of the features of these new wireless file transmitters are:

Compatibility with 802.11a/b/g wireless networks so you're sure to be able to connect to whichever wireless network is available. The Wi-Fi Protected Setup technology included on these units allows photographers who don't have a strong networking knowledge to work with them easily. FTP mode and Server Mode allows photographers to browse a connected camera as they would a computer hard drive, to download or upload files fast. It supports up to three browsing users at a time. EOS Utility mode gives full remote shooting control with live view, meaning a photographer can set up the camera, view, and shoot what they see all remotely from a computer. As mentioned above, the camera linking function allows up to 10 compatible cameras to be fired off at the same time, even when positioned far apart. As you can see, these new WFT units are changing the way photographers work, and we're excited to see how far this technology will take us.

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